Engagement Marketing

What do we mean by Engagement Marketing?

In this new(ish) era of marketing, where the consumer is so digitally enabled as to be in control of the customer-to-marketer relationship, they request (no, demand) engagement from their brands of choice.

Marketers seeking success must oblige – but so many questions surround ‘Engagement.’

That’s where Nutlug helps.

Nutlug helps marketers :

Define ENGAGEMENT:  what it means to your customers, what it means to you, and how the two should meet.

Strategize ENGAGEMENT:  plan for the experiences, across the consumer lifecycle and through multiple touchpoints.

Achieve ENGAGEMENT:  enact and execute your game-plan strategically, creatively, efficiently.

Measure ENGAGEMENT:  directly with your customers, via their channels of choice and throughout their lifecycle.